Without a doubt, it can be a really daunting prospect choosing a riad in Marrakech. What’s more, there are just so many to choose from – over 600. From the pictures, they look wonderful. The value in using someone like Millis Potter is that we have spent quite a few days seeing most of them. For example, we sometimes see twenty in a day, and some don’t stand out. In short, Le Farnatchi is the exception, and here’s why.
Firstly, it has the air of luxury and stylish finesse. The owner, James Wix, is undoubtedly a seasoned hand at offering exceptional service. They have also got the design right. Some riads have an overly Moroccan design, making them quite dark and just too rich in style and atmosphere. On the other hand, some are overly contemporary, almost like you could be anywhere. At Le Farnatchi, they seem to blend both styles almost perfectly.
Another massive plus point is the fine-dining restaurant next door, Le Trou Mur. Cuisine can be hit or miss at many Riads, and at Le Farnatchi, they get it absolutely right. Another reason to stay at Le Farnatch is the spa. Again, some riads seem to think a dingy Hammam in a basement will suffice. Here, the spa is somewhere where you can spend a day or more. Above all, these are treatments that compare to any of the finest hotels spas in Morocco. It goes without saying, the roof terrace is superb.
The downsides? We would possibly say the pool is more ornamental than actually usable (if you want a good pool, always consider the Palmeraie outside of Marrakech). It is one of the pricier hotels in Marrakech, but they get it totally right to ensure a fabulous stay. In short, having seen all the places to stay in Marrakech, this is where we would stay.